Services
Web Design
Designing ecommerce experiences is both an art and a science, and we’ve been designing stunning ecommerce sites for over a decade that actually convert, too.
We are big believers in designing quietly eye-catching experiences that surprise and delight, while simultaneously guiding users to convert without distraction or friction.
We’re well-versed in best practices for increasing engagement, retention and average order value and you best believe you’ll get a site that is just as effective as it is beautiful.
Shopify Development
We understand the importance of building an ecommerce system that is affordable while still being robust and scalable. That’s why we love and adore Shopify, and have built our entire practice around helping clients harness its power effectively.
Consider us your technical translators. We can help you decide how to get started (theme customization vs bespoke development), navigate the initial configuration and setup, and offer insights on the best apps and tools that can significantly power your growth and functionality.
We’ve worked with tons of vendors in this space including: Klaviyo, Mailchimp, Recharge, Bold, Loyalty Lion, Smile, Rewind, AfterPay, Klarna, Yotpo, Stamped, Refersion, Gorgias, Returnly and ShipStation (to name a few!).
Branding
When you work with us, you’ll hear us emphasize that your brand is not just your logo. Your brand is how your audience perceives you. A great brand should resonate deeply with your ideal audience, client and customer.
We have a powerful process that we implement for every retail business we brand that sets you up for success. Typically, the agency model is to provide multiple, unique, and refined ideas to you (the client). Instead, we have crafted a package that allows you to collaborate throughout the entire process.
The outcome? A visual identity that feels like you and speaks to your idea customer.
Packaging
There are few ways that bring a retail brand to life more than designing the packaging. It really is something special to see the real, tactile product in your hand with your brand on it.
We’ve been designing packaging for retail clients for over a decade and not only can help design a product that is absolutely beautiful, but we are pros at navigating all the coordination behind the scenes with finding the right materials, understanding print specs, building a prototype, figuring out label sizes, vendor coordination... you get the idea!
Photography
You’ve spent much of your time crafting and selling your products. Now it’s time to capture imagery that connects with your customer.
Let's face it: planning and executing a photoshoot is no simple task. That’s why we’re here!
Whether you need to find your oh-my-gosh-that’s-my-vibe brand style, build a large library for social or focus on photos that convert into sales, we can accomplish your goal together (and have fun while doing it).
“Ashli and the Basis team did an amazing job of organizing our new site so visitors have a truly deep, immersive experience, and executed some truly difficult back-end tasks on Shopify to make our site easy to navigate, shop and explore. The entire design process was easy, stress free and fun, and I couldn't be happier with the final result.”
Heather Lou, FOUNDER OF CLOSET CORE PATTERNS